The Hong Kong Trade Development Council (HKTDC) has announced that the thirty-first HKTDC Hong Kong Book Fair, together with the HKTDC Hong Kong Sports and Leisure Expo, will be held from 16 to 22 December 2020 at the Hong Kong Convention and Exhibition Centre.
The theme of this year’s book fair is “Inspirational and Motivational Reading,“ with the tagline “Reading the World • Inspiring the Mind and Refreshing the Soul.” Aligning with this theme, the HKTDC will showcase a thematic exhibition in the art gallery, titled “Words to Warm the Heart.” The art gallery will also feature another two exhibitions—“Cherished Memories of the Children’s Paradise” and “The Dragon Never Dies: Bruce Lee @ 80.”
While preparing for the physical fair in December, the HKTDC has also been enhancing its online promotional platforms to create a better online-to-offline experience for book lovers and make it easier for them to purchase books during the pandemic. The brand-new book fair online section has been introduced in the book fair’s website and mobile app, bringing together exhibitors’ online retail platforms in the “Exhibitor Directory” webpage so that book lovers can conveniently browse and purchase exhibitors’ books and products.
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