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About Us

What is Localiiz?

Real stories. Real news. Real insight. And real humour, too. Covering the hottest new eats, the best places to play, offbeat takes on local culture, and so much more, Localiiz is every Hongkonger’s destination for how to live a well-rounded life in our vibrant city. We share our stories visually, through lifestyle and neighbourhood guides, quirky news articles, and videos that deep-dive into the hidden side of the 852.

Since our launch in 2012, we have fast become one of Hong Kong’s leading websites for things to do and where to do them. We also provide an ever-expanding directory to help you navigate the maze of Hong Kong. Why the strange spelling? Well, Localiiz is designed to be your ‘local eyes’—and for that, you need two i’s.

In 2018, we joined the Nexus Media family to continue our growth and expansion in Hong Kong. Formally Angloinfo Asia, Nexus Digital also owns and publishes My Life in Hong Kong. Catch up with us on Facebook, Twitter, Instagram, and LinkedIn to stay ahead of the curve.


Localiiz Content Director Jen PaoliniJen Paolini, Content Director

Born in Hong Kong, raised in Germany, and educated in the U.S., Jen is an award-winning creative whose background in illustration and communication design has led her to a career in art direction and content creation. When she’s not getting lost in a good book, you’ll find her doing crosswords, eating dim sum, covering both sides of a Disney duet, testing out zero waste tips and tricks, and taking naps.

Talk to Jen about: Food & Drink, Travel, Culture, Wellness, and Environmental Concerns


Localiiz Senior Editor Catharina Cheung

Catharina Cheung, Senior Editor

Raised in Singapore and the UK, Catharina has recently returned to her hometown of Hong Kong. She is enjoying scouring the city for under-the-radar things to do, see, and eat, and is committed to finding the perfect foundation that will withstand Hong Kong’s heat. She is also an aspiring polyglot, a firm advocate for feminist and LGBTQ issues, and a huge lover of animals. You can find her belting out showtunes in karaoke or in bookstores searching for new tomes to add to her ever-growing collection.

Talk to Catharina about: Culture, Food & Drink, Beauty, and Music & Theatre


Localiiz Travel Editorial Director Nicole Hurip

Nicole Hurip, Travel Editorial Director

Never content with sitting still, Nicole has turned her passion into a career. Hong Kong is her home, but she’ll always have a soft spot for L.A. and London, where she spent her college years. She loves exploring hidden places, hunting for cool vintage pieces, and talking to interesting people. Her vices include consuming excessive amounts of wine and cheese, a debilitating weakness for sparkly things, and spending too much time on Instagram.

Talk to Nicole about: Travel and Culture


Localiiz Editor Ching Yuen

Ching Yuen, Editor

Having lived in Hong Kong, Beijing, and London sure is a fun fact whenever people try to guess Ching’s accent. She loves switching between all these language channels and her ‘mother tongue’ is just determined by how many drinks she’s had for the night! She loves movies, travelling and exploring cities from hidden alleys to gourmet dining, so feel free to hit her up if you need any suggestions for dinner!

Talk to Ching about: Beauty, Shopping, Food & Drink, and Travel


Inés Fung, Editor

Currently based in Hong Kong by way of Calgary, Inés has always had a passion for writing and her creative work can be found in obscure literary ’zines. When she’s not busy scouring the city for the best gin-based cocktail, she can be found curled up with her journal and fur-ever friend Peanut. Don’t be surprised if you cross paths with her and she already knows all your mates.

Talk to Inés about: Food & Drink, Wellness, Travel, Fitness, and Culture


Sales and Marketing

Localiiz' Marketing Manager Stephanie LownStephanie Lown, Marketing Manager

Stephanie is extremely passionate about animal welfare and conservation. She found herself in marketing after moving to London to pursue a career in Film & TV, and ended up building her own startup to help connect other creative artists in the industry. When she’s not at work, or taking her gorgeous pup Lola out for adventures, she can be found playing basketball at Victoria Park.

Talk to Stephanie about: Fitness, Travel, Cinema & TV, and Pets!


Sharifa Carreon, Sales Director

A wife and a mother who has great determination balancing work, family, and her new-found fit life. Sharifa is also a foodie-chef who enjoys cooking up her proud speciality: a Filipino-style lechon belly! She is also a professional singer, so not only can she handle a big show on stage, but ultimately rock it on the sales floor, bringing in her years of expertise in events, print, and digital media.

Talk to Sharifa about: Wellness, Travel, and Food & Drink


Eunice Fermin, business development manager at Localiiz

Eunice Fermin, Business Development Manager

A born-and-raised Hong Konger who still struggles to pronounce dong laai cha at cha chaan tengs, Eunice’s weekends are reserved for brunch with the gals. You’ll probably find her at Sephora (yay for a Hong Kong branch!), on the hunt for a decent cup of flat white around the city, or at thrifty Happy Hours with an Aperol Spritz in hand. She also enjoys endlessly binge-watching Friends on Netflix, but in reality, she really needs to finish reading at least one of the 3 books she simultaneously started. She loves making new friends and is always down for a gab, so if you see her, don’t be shy and say hi!

Talk to Eunice about: Fitness, Food & Drink, Beauty, and Travel


Localiiz' Managing Director Tak ManTak Man, Managing Director

Our charming, charismatic leader has a long history in advertising sales and has led teams in London, New York, and here in Hong Kong.




Localiiz' Director Barrie Goodridge Barrie Goodridge, Director

Barrie is originally from the UK and has lived in Hong Kong and Asia since 1982. He has held senior positions in the media industry in Asia throughout his career, working with and managing some of the world’s biggest media brands. He knows the Asian media industry inside out and, alongside his other business interests, brings his expertise to Localiiz on a daily basis.



Localiiz' Accountant Ivy SuIvy Su, Finance Manager

Ivy brings bags of financial experience in the media representative and publishing industry to Localiiz. As a working mum, when she’s not in the office, she enjoys taking her kids out and shopping online.




Fion Choi, Accountant

Fion enjoys working in the PR and media industry. When she’s not crunching numbers or working on financial reports, you will find her in the kitchen baking up a storm of desserts, which she loves to share with others.




Lola, Office Mascot

Lola was rescued from the China meat trade and brought to Hong Kong by a kind lady who rescues dogs in Dongguan. When Lola isn’t following anyone with food or enjoying head rubs, she is jumping, climbing gates, or hanging herself out of a car window, enjoying life in the city!

Follow Lola and her predecessor, Tigger, on her adventures @livin_da_vida_lola on Instagram.


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